It’s SHOW time! Erna Low at the Metro Ski and Snowboard Show…

The aftermath of the Metro Ski and Snowboard Show, Sappho gives her account of her busiest week of the year…

What a week it was! Acrobatic ski jumps, a fashion show, an ice rink, comedy club even real snow for the kids to play in… it was all go last week as Erna Low descended to the Metro Ski and Snowboard Show at London’s Olympia.
As always, the show proved the best way to kick start the season and we enjoyed seeing so many familiar faces on the stand as well as all at all the parties that accompany the show.

Olympia goes all out for the Ski Show

Wednesday 20th was opening day and we all got the impression that the show was much busier than usual (we put this down to the £5 tickets!). In addition to seeing all our favourite journalists and industry partners, many visitors dropped by to see what we have on offer for this winter. That evening we trotted down to the Putney Rowing Club for the Ski Club of Great Britain’s annual industry party which is always an event not to be missed, especially when it involves sipping bubbly with views over the river. Thank you all at Ski Club for keeping us so well hydrated! Thursday is always the personal highlight for the team when the entire Erna Low contingent descends on our stand for the client ‘Meet the Staff’ event. It was fantastic to see so many of you there and do hope you thoroughly enjoyed yourselves as much as we did. We sipped wine with you and toasted a great season ahead well into the night…let’s just say that I’m not sure we were all mentally ‘here’ the next day!

Erna Low's Emma, Jess and Victoria enjoying the show

Parties continued with the Snowbombing party on Friday night and we all enjoyed revisiting our student/seasonnaire roots at the Natives launch of their Show Love Tour at the imperial student union in South Kensington.
The rest of the show proved very successful with many visitors dropping by the stand to enquire about ski holidays as well as ski property for sale through sister company Erna Low Property.
Can’t wait to do it all again next year!

Sappho, PR/Marketing Manager at Erna Low